01Rebuild the HVAC website.
Most HVAC sites were built to look good, not to be read by a machine. We rebuild yours on
an AEO-native foundation: LocalBusiness and HVACBusiness schema, service entity
definitions, question-led headings, and direct-answer content in the technical layer both
Google and answer engines read first. Four weeks. This cannot be retrofitted.
02Build the service pages.
AC repair, AC installation, furnace repair, furnace installation, heat pump install,
emergency service, ductwork, indoor air quality, maintenance plans, commercial HVAC —
every service you sell gets its own page, structured so an answer engine can extract what
you do, where, and for whom.
03Build the location pages.
HVAC is decided at the city level. Every market you serve gets a real location page — not
a duplicated template with the city name swapped — carrying local schema, local service
detail, and the geographic entity signals AI uses to decide which contractor belongs to
which market.
04Run the Google foundation.
Google Business Profile optimization and weekly management, directory citations, NAP
consistency across every listing, review generation and response, and map pack ranking for
every service area. Your Google Business Profile is the single most-referenced source AI
uses when making a local recommendation.
05Publish content that gets cited.
Two kinds, every month. SEO articles written to rank on Google, and AEO articles written
to be quoted by ChatGPT and AI Overviews — the questions homeowners actually ask about
SEER ratings, heat pumps, system sizing, rebates, and when to repair versus replace.
Answer engines cite pages that answer the question in the first sentence.
06Track it and hand you the agents.
We track your real buying-intent prompts weekly across ChatGPT, Google AI Mode, AI
Overviews, Gemini, and Perplexity — so you see where you appear, who gets named instead,
and where the citation gaps are. Plus custom AI agents built on your brand, handed to your
team, yours to keep.